Activity 3 - The path to information bubbles

As van Prooijen and Douglas (2017) have stressed, there is a path to conspiracy theories that may start with a traumatic event or a time or crisis. A feeling of insecurity among the most vulnerable of society in times of rapid change is also a quite reasonable response that may nevertheless give raise to some very unreasonable beliefs. 


Why we are all attracted to conspiracy theories: 


Description
Giving learners an idea of their own systems of beliefs and showing them that practically no one is immune to misinformation.
Learning Outcomes
After completing this activity, learners will: 
  • gain awareness of algorithmic biases in search engines and content platforms, understanding how search results can be influenced by demographic features, beliefs, and online affiliations.
  • develop digital literacy skills by effectively using search engines and content platforms to retrieve information.
  • question the authenticity and credibility of online content, honing their skills in discerning reliable information from misinformation and biased sources.

Materials needed for implementation
  • Mobile phones
  • Laptop/desktop
  • Pen
  • Handout
  • Digital visualization tools (MS paint or more advanced)
  • Browser

Time required
45 min.
Minimum / Maximum group size
Ideally 6+ learners
Level
Beginner (no prior knowledge required)
Introduction
Explain about the activity and explain why we tend to be attracted to conspiracy theories.
10 min.
Activity description
1. Learners will first be asked to use some search engines and content platforms by looking up keywords given by the trainer. Some examples may be “scandal”, “newsbomb”, “fact”, “urgent” or similar concepts. They will be encouraged to try the same search with different accounts and different search engines and to try to search the same words in "private mode" or when logged out. 

2. They will discuss the results, whether they differ or are in the same order, and will be prompted to think about previous searches or general beliefs that may have brought up their specific results. If any ads come up, they will also assess what they are and why they may appear on their screen (eg demographic features, belief systems, groups they have joined online etc).

3. Subsequently, they will visualize digitally or on paper the paths they have discovered: from beliefs, characteristics or affiliations to ads, from there to news, and from there to the potential formation of an extreme belief and the group or related beliefs.

30 min.
Debriefing
In the debriefing session, learners will share their observations about how search results differed based on keywords, personal beliefs, and online affiliations. The session focuses on students' realizations about algorithmic biases and the formation of filter bubbles and the browser differences. The trainer will encourage learners to express their thoughts on the impact of personalized content on their perspectives and how these algorithms might reinforce existing beliefs.
10 min.
Adaptation to online mode
No modification required.
Further resources
Bowman N. D. & Cohen E.- Mental Shortcuts, Emotion, and Social Rewards: The Challenges of Detecting and Resisting Fake News. In Fake News: Understanding Media and Misinformation in the Digital Age. Edited by Melissa Zimdars and Kembrew McLeod. Cambridge, Massachusetts : The MIT Press, 2020.
References
Van Prooijen, J. W., & Douglas, K. M. (2017). Conspiracy theories as part of history: The role of societal crisis situations. Memory Studies, 10(3), 323–333.
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